About Solly Baby
At Solly Baby, closeness is what matters. The power of touch, the strength in being together, the comfort given just by being near, and that the most enduring relationships are not only in love but in experiencing life together.
We believe our wraps bring you closer to your little one, physically and emotionally, while simultaneously giving you the freedom and comfort to take on daily life.
We believe that taking on the role of mother, father or caregiver does not replace you as an individual, it simply adds to it. Our wraps reflect your personal aesthetic, seamlessly and luxuriously integrating all of the benefits of babywearing and the beauty of still being YOU.
Elle Rowley made the first Solly Baby wrap in 2011 in the sewing nook of a little house in Salt Lake City after the birth of her second child, Solomon (hence the name Solly Baby).
After using migraine-inducing carriers that left her feeling like a packhorse with her first baby, Elle wanted something comfortable and chic to wear, that could not only best meet Solly’s needs, but also enable her to still chase after her toddler as well.
Elle worked while her babies were sleeping and while her husband, Jared, was finishing school – lining the living room with tape as cutting guides, experimenting with fabrics and sewing on her Craigslist serger design a wrap that was functional, beautiful and felt like her.
Today, Elle and Jared live in San Diego with their four children: Lucy, Solomon, Frances and Hazel.
The Solly Baby Difference
Our wraps are designed for the first year or up to 25 lbs, and the majority of babes get the most use during the first 9 months.
Lightweight, easy to put on, Solly Baby wraps give you and your little one unparalleled closeness and comfort (read: “wrap naps” for hours), less crying (it’s proven!), and reduced rates of postpartum depression.
All of our wraps are custom-made from certified Lenzing modal, which is a lightweight, buttery soft and sustainable fabric sourced from the pulp of Austrian beechwood trees.
Everything from the fabric to the packaging is made in the US and dyed with environmentally-friendly dyes and there is a handy self-enclosing pocket at the end of the wrap for easy storage.